The B2B Innovators Map: How to Get from Idea to Your First Ten Customers, Hardcover - Daniel Elizalde

Detalii:

Most new enterprise software products fail to generate a profit. They fail not because of technical challenges, lack of funding, or market conditions. Instead, new products fail because most companies build products that dont solve a market need, and therefore, customers dont buy them.The B2B Innovators Map is your practical guide to taming uncertainty and discovering opportunities to develop products your customers will be eager to buy.By following this map, youll always know where you are and what your next step should be through the six stages of the B2B innovation journey to get from idea to your first ten successful customers.1. Strategic Alignment2. Market Discovery3. User Discovery4. Solution Planning5. Prototyping6. Early AdopterFor each stage, youll learn actionable tools and techniques to help you understand your market and your customers needs, with proven methodologies to verify your solutions market potential-for customers and investors alike. Whether youre a B2B strategist, product manager, investor, or founder, The B2B Innovators Map is your accelerated guide for bringing profitable products to market.Book specifications:Dimensions: 216 x 140Author: Daniel ElizaldeCover type: HardcoverPublishing Year: 2022Publishing Month: 6Pages: 280Language: EnglishPublisher: Lioncrest PublishingWeight: 490 g

Preț:

134.33 ^RON

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Alte detalii:

Vânzător: Elefant.ro
Brand: Lioncrest Publishing